PEMERKASAAN DESTINASI PELANCONGAN BAGI PEMBANGUNAN SEMULA PULAU BESAR

Ezwani Azmi, Rosniza Aznie Che Rose, Azahan Awang

Abstract


Pemerkasaan memainkan peranan yang penting dalam pembangunan pelancongan sesebuah wilayah, menjadi konstruk penting kepada individu, organisasi dan komuniti. Kajian ini telah menerokai elemen pemerkasaan dalam proses memulihkan dan membangunkan semula destinasi agar industri pelancongan di sesebuah wilayah dapat dilestarikan. Kaedah kajian dijalankan secara kualitatif dalam kajian kes tunggal. Teknik pengumpulan menggunakan kaedah tembual semi struktur dan kajian lapangan. Informan yang telah ditemubual seramai 17 individu dalam kalangan pemegang taruh. Manakala lokasi kajian spesifiknya di Pulau Besar dan pulau sekitar Negeri Melaka yang dibangunkan. Kajian ini telah merujuk Rangka Kerja Scheyvens & Van Der Watt yang menyenaraikan enam indikator pemerkasaan tetapi telah diadaptasi dalam konteks pembangunan semula destinasi pelancongan. Hasil analisa secara tematik dan penemuan kajian yang dibincangkan dalam artikel ini seiring dengan rangka kerja yang dicadangkan seperti indikator ekonomi, politik, sosio-budaya, alam sekitar dan psikologi kecuali pemerkasaan agama yang ditemui dalam fenomena kajian kes destinasi ini. Seterusnya, kajian ini dapat dilanjutkan agar ia berupaya menjadi rujukan untuk menaikkan semula destinasi yang berpotensi untuk dibangunkan agar bermanfaat kepada masyarakat tempatan dan melestarikan industri pelancongan. 

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